In The Style is a leading pure-play online women's fashion retailer. We're all about championing female empowerment, body confidence and real beauty.

Through our collaborator model and in-house garment design, we create unique collections for all occasions and we're looking for a Content Marketing Executive to join our team.

This role is based in our Manchester office with a requirement to be in the office 4x per week. Minimum 12 months FTC

The difference you'll make

As a Content Marketing Executive at In The Style, you'll play a pivotal role in enhancing our brand's visibility, driving sales, and engaging our target audience. You will be responsible for crafting persuasive copy and captivating content while optimising our e-commerce channels both in the UK and abroad.

Key Responsibilities

Copywriting:

• Create persuasive and engaging copy for marketing materials, including product descriptions, advertisements, email campaigns, and website content.
• Maintain a consistent and on-brand tone of voice across all marketing channels.
• Conduct A/B testing to refine copy and improve conversion rates.

Brand Management:

• Ensure brand consistency across all touchpoints, including social media, advertising, and product packaging.
• Collaborate with design teams to maintain and evolve visual branding elements.

Content Creation:

• Produce high-quality content, including blog posts, videos, infographics, and social media posts, tailored to engage and inform our English audience.
• Research local industry trends and competitors to identify content opportunities.
• Implement SEO best practices to improve content visibility in the English market.

E-commerce Optimisation:

• Collaborate with the e-commerce team to improve the user experience and drive online sales within England.
• Work with the marketing & e-commerce team to develop and implement e-commerce marketing campaigns to increase conversion rates and customer retention.

Requirements:

• Proven experience in copywriting, branding, content creation, and e-commerce marketing, preferably in fashion.
• Strong creative and strategic thinking abilities.
• Excellent written and verbal communication skills
• Ability to work independently and collaboratively in a fast-paced environment.
• Passion for staying up to date with industry trends
• SEO experience is beneficial but not necessary

What you'll get in return:

• Potential to achieve annual bonus
• 25 days holiday + Bank Holidays
• Pension
• 40% Discount on ITS clothing