CRM Executive
CRM Executive
Type of Position: Permanent Position Company / Organisation / Artist Name: Harrods Area of Fashion: Marketing & Public Relations Location: West London, London, UKHours: Full Time Experience: 2 to 5 years Reference Number: VAC- 47742 Website: http://www.harrods.co.uk Twitter Handle: @ Ad Expires In: 6 days 21 hours About: As the world’s leading luxury emporium, we deliver a magical, memorable experience for customers. This is makes us uniquely challenging for creative minds, to protect and grow our brand demands extraordinary composure, creativity and commerciality. Harrods’ global brand offers uniquely exciting challenges, and we nurture a supportive environment where creativity, resilience and commercial awareness make anything possible. |
We are looking for a CRM Executive to join our CRM & Loyalty team here at Harrods. This new role will be responsible for supporting the exciting growth of our channels and divisions at Harrods.
About the Role
The CRM Executive plays a key part within the CRM team and supports both the Retention and CRM Managers with delivering on the Lifecycle and BAU strategies across all channels (Email, SMS, Push and Direct Mail). You will work closely with the Beauty Marketing and Loyalty teams on supporting their promotional initiatives for each of our H Beauty regional stores and our sub-loyalty program.
In this role you will own and lead on multiple projects including lifecycle strategies and technical automated and service campaigns. You will have the opportunity to present back to leadership and key stakeholders on the performance of our CRM campaigns and the current state of play of our AB testing plan.
About You
- Experience in owning or supporting a strategy for a CRM Channel as well as developing and executing automated lifecycle trigger communications.
- Experience in automation and where it runs in the background.
- Experience owning or supporting a strategy for a CRM Channel
- Experience in developing strategic and execution of automated lifecycle trigger communications
- Able to multitask in an ever-changing fast fast-paced environment
- Good understanding of ESPs and Google Analytics
- Understand email best practices and GDPR
- SAP or similar experience is a plus
About Us
Harrods is one of the world’s leading luxury department stores and we’re becoming a destination for top designers, and the most sought-after brands from around the globe. Our combined mission is to make visiting our iconic Knightsbridge store one of the world’s most inspiring shopping experiences.
Our Promise to You
Help us make the impossible possible for our customers and we’ll do something remarkable for you. As well as offering a friendly environment to inspire your best work, we provide abundant opportunities and support to build an exceptional career across the varied specialisms of our business.
In return, you’ll receive an excellent benefits package, including a company pension, flexible working, 25 days’ holiday, and your birthday off, up to 33% in-store discount (including across our food hall and restaurants) and a season ticket loan.
Uniquely You
At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes, and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.
