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CRM Executive

Listing ID: 1552301

CRM Executive

Type of Position: Permanent Position
Company / Organisation / Artist Name: ARNE
Location: Warrington, Cheshire, North West, UK
Hours: Full Time
Experience: 1 to 2 years
Reporting To: Senior Marketing Manager
Twitter Handle: @
Deadline: Ongoing
Ad Expires In: 1 month 1 week
About: ARNE is a direct to consumer, apparel and footwear brand/retailer based in Birchwood Park near Warrington, UK. We design and develop our products in the UK, manufacture in the near & far east and then ship directly to our customers, with ARNECLO.com ecommerce store as our only sales channel.

We have ambitious objectives over the next decade with the team believing all targets are achievable through new product category launches in shoes and womenswear alongside the creation of paid media, CRM activity and further international growth to amplify the great product / brand assets we have already created.

ARNE is a direct to consumer, apparel and footwear brand/retailer based in Birchwood Park near Warrington, UK. We design and develop our products in the UK, manufacture in the near & far east and then ship directly to our customers, with ARNECLO's ecommerce store as our only sales channel.

We have ambitious objectives over the next decade with the team believing all targets are achievable through new product category launches in shoes and womenswear alongside the creation of paid media, CRM activity and further international growth to amplify the great product / brand assets we have already created.

Reporting to our Senior Marketing Manager, you’ll be responsible for developing and implementing CRM strategies that enhance customer retention, satisfaction, and lifetime value.

 So, if you are creative with a keen eye for detail, have a passion for the fashion industry and want to join us on our exciting journey please apply today!

Responsibilities of the CRM Executive:

  • Support the development and implementation of CRM strategies across email, push, SMS, and direct mail to enhance the ARNE customer experience. 
  • Work closely with the Senior CRM Executive to align CRM activity with the UK men’s and women’s trading calendar and wider business priorities. 
  • Use Klaviyo to build, segment, schedule, and deliver BAU email, push, and SMS campaigns. With a keen eye for creative and new ideas. 
  • Build and manage customer segments to enable more personalised and targeted communications. 
  • Contribute to the monthly CRM calendar, ensuring the right messaging is delivered at the appropriate time. 
  • Plan, launch, and analyse A/B tests across campaigns to optimise performance and drive best-in-class CRM activity. 
  • Produce weekly and monthly reporting on campaign performance, including test results, with actionable recommendations, and share insights across the wider business. 
  • Support customer insight activities, including survey creation and analysis of feedback. 
  • Collaborate with cross-functional teams (Marketing, Trade, Merchandising, Customer Service) to ensure seamless campaign execution. 
  • Monitor competitor activity and share relevant insights with stakeholders. 
  • Communicate weekly CRM activity and performance updates across the business. 

What Arne is looking for:

  • Degree in Marketing or a related field or equivalent practical experience
  • Keen interest in Fashion. 
  • Creative mindset with excellent attention to detail. 
  • Highly organised and process-driven approach to work. 
  • Ability to manage multiple campaigns and priorities simultaneously. 
  • Strong understanding of CRM channels and customer lifecycle marketing. 
  • Ability to use data and insights to optimise campaign performance. 
  • Good communication and stakeholder collaboration skills. 
  • Proactive attitude with a willingness to learn and develop. 
  • Awareness of marketing trends and customer engagement strategies. 
  • Experience in a CRM or email marketing role is a plus
  • Experience working with email marketing and e-commerce platforms, e.g. Klaviyo, Shopify Plus, is a plus
  • Experience working with data and reporting tools is desirable, e.g. Google Analytics is a plus
  • Experience executing marketing campaigns across digital channels is a plus

Arne Benefits:

  • We are proud to be recognised as a Medium sized Sunday Times Best Place to Work two years in a row!
  • 32 Days Holiday (including Bank Holidays) + your Birthday off  
  • Holidays increasing up to 36 days with service
  • Option to buy / sell holidays
  • Generous staff discount
  • Annual and quarterly bonus schemes based on company performance
  • Private Healthcare including Dental & Optical Plans after probation
  • Health Cash Plan from day one
  • Life assurance paying 5x annual salary from day one
  • Discounted marketplace with money off/cash back from 100’s of places
  • Employee Assistance Programme
  • Cycle to Work Scheme
  • Tech Scheme

ARNE are an equal opportunities employer. We believe that diverse people bring different skills and are committed to ensuring our business support the needs of potential colleagues from Ethnic Minority backgrounds and colleagues who may be disabled or neurodiverse. We are committed creating a great place to work through diversity and inclusivity and we strongly encourage applications from candidates from all backgrounds to join our growing team.


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