We are looking for a Digital Media Executive to join our eCommerce Digital team. Based at Next Head Office in Enderby, Leicestershire!

The role of Digital Marketing Executive

As our Digital Media Executive within the eCommerce department, you will be at the heart of NEXT’s marketing strategy, helping to shape how we connect with millions of customers. Working closely with our external media agency and internal cross-functional teams, your mission is to plan, execute, and optimise high-impact digital campaigns that drive profitable growth and win new customers. 

Whether you are navigating the fast-paced social landscape or diving into programmatic platforms, you won't be doing it alone; NEXT offers a supportive environment with the right training to help you master our substantial budgets, collaborate with industry-leading platforms, and fast-track your career in digital marketing.

What the Digital Marketing Executive will take on:

• Optimise multi-channel activity: Support and fine-tune large-scale digital media campaigns across key platforms, including Meta, Google, and TikTok, to maximise reach and engagement.
• Manage daily performance: Monitor day-to-day campaign metrics closely, making smart, real-time optimisations and budget reallocations to ensure every pound spent delivers measurable value.
• Collaborate on briefs: Work hand-in-hand with internal teams to build compelling media and creative briefs that align with NEXT's commercial objectives.
• Champion agency relationships: Build and nurture strong, collaborative working relationships with your daily counterparts at our external media agency.
• Deliver actionable insights: Own the reporting lifecycle, translating complex campaign data into clear performance and creative insights for senior stakeholders.
• Drive innovation: Keep your finger on the pulse of emerging technology and industry trends to ensure our digital media strategy remains truly best-in-class.

 
What Next is looking for:

• Platform confidence: Proven experience managing digital media activity within a retail or agency environment, including hands-on experience with Ads Manager platforms and a solid grasp of key metrics.
• Analytical mindset: Strong numeracy skills and proficiency in Excel, with the ability to dig into data, spot trends, and draw logical conclusions.
• Problem-solving flair: A sharp attention to detail and a methodical approach to tackling complex tasks or troubleshooting campaign performance.
• Brilliant communication: The ability to present insights clearly and confidently to various internal teams and stakeholders.
• Team spirit: A highly collaborative attitude, meaning you stay organised, work brilliantly with others, and thrive when navigating a fast-moving retail landscape.

Ready to join a collaborative team and build a career you can be proud of? Apply now!

Next Group Benefits:

• 25% off most NEXT, MADE*, Lipsy*, Gap* and Victoria's Secret* products (*when purchased through NEXT)
• Company performance based bonus
• Sharesave scheme
• On-site Nursery available; OFSTED outstanding in all areas
• 10% off most partner brands & up to 15% off Branded Beauty
• Early VIP access to sale stock
• Access to fantastic discounts at our Staff Shops
• Restaurants with great food at amazing prices
• Access a digital GP and other free health and wellbeing services
• Free on-site parking
• Financial Wellbeing - Save, track and enhance your financial wellbeing
• Apprenticeship - Grow and develop on the job whilst gaining a qualification
• Direct to Work - Discount online and instore, collect your items the next day for free from your place of work or local store
• Support Networks - Access to Network Groups to empower and celebrate each other
• Wellhub - Discounted flexible monthly gym memberships, with apps, PT sessions and more