About: Co-founded in 2013 by siblings, Jade & Grant Goulden, JADED LONDON is the go-to urban streetwear brand loved by the Gen Z consumer. Our team are our biggest asset, they’re creative, curious and brave, setting trends and being first to the market to curate the most innovative content for our fast-growing organic 1.5 million followers on social media. We’re on an exciting journey with ambitious growth objectives for the next 3 – 5 years and finding the right people for the right roles is key to unlocking our success.
If you think you have what it takes to join team JADED, we want to hear from you! We reward creativity and new ways of thinking. We’re passionate about developing our people and offer personalised development plans for all staff and reward their achievements.
Jaded London is looking for an ambitious, commercially minded E-Commerce & CRM Executive to join our growing team in London.
The successful applicant will play a key role in the day-to-day trading of the website and CRM channels, helping to drive sales growth, customer retention and best-in-class online experiences across all markets.
This is a hands-on role for someone who thrives in a fast-paced fashion environment and is passionate about ecommerce, Gen Z consumer behaviour and digital experiences. You'll be responsible for executing the seasonal trading strategy across the website, CRM and mobile app.
Responsibilities of the Ecommerce & CRM Executive:
Own the day-to-day trading and execution of the Ecommerce and CRM strategy across the website and mobile app.
Build and deploy email campaigns and customer journeys in Ometria, including segmentation, testing and reporting.
Support and execute CRM and retention strategies to drive customer lifetime value and repeat purchase.
Use customer, behavioural and product data to make informed trading recommendations and proactive updates.
Execute on-site visual merchandising strategies, ensuring an exceptional customer journey across navigation, collections and product pages.
Own product uploads, launches and inventory updates to ensure products are correctly merchandised and optimised.
Optimise product listings, imagery, descriptions and SEO to improve discoverability and conversion.
Support CRO initiatives through A/B testing and continuous website optimisation.
Monitor and improve on-site search and product discovery experiences.
Build and update landing pages and website content in line with seasonal campaigns and promotional activity.
Manage promotional pricing updates and support key trading moments.
Send app and CRM push notifications as part of the wider customer engagement strategy.
Produce daily, weekly and monthly trading reports and communicate key insights to the wider business.
Work closely with Creative, Marketing and Social teams to ensure the website and CRM channels are aligned with the brand vision.
What Jaded London is looking for…
Required:
A minimum of 3 years' experience in an Ecommerce and/or CRM role
Strong Shopify Plus experience
Hands-on experience using CRM platforms, such as Ometria.
Experience building email marketing campaigns and customer journeys
Experience working with CRM and retention strategies
Strong understanding of ecommerce trading and digital merchandising
Experience with Conversion Rate Optimisation (CRO), A/B testing and customer journey optimisation
Understanding of SEO best practices for ecommerce
Advanced Excel skills and confidence analysing large datasets and trading performance
Strong commercial acumen and analytical skills
Excellent attention to detail and organisational skills
Excellent stakeholder management and communication skills
A proactive self-starter who can work autonomously and collaboratively
A genuine passion for fashion, trends and Gen Z culture
Beneficial:
Ecommerce and/or CRM role expeience within a gen-z fashion or lifestyle brand
Experience working across international markets
Familiarity with GA4 and ecommerce analytics platforms
Experience with personalisation and testing tools
Jaded London Benefits:
50% Employee Discount
24 days holiday per year (plus bank holidays)
A paid day off on your birthday
A paid moving day per year
Hybrid Working Arrangements - 1 day per week WFH after 6 month probation
Pension Scheme
Bonus Scheme
Employee Assistance Programme for you and your family
£500 employee referral bonus scheme
Local Business Discounts (cafés, fitness, beauty etc)
North-West London office location directly located next to good transport links
Casual office dress code (your style of dress is up to you, wear what you feel best in)
Fully-stocked kitchens and fridges (hello endless brekkie and snack supply, see ya afternoon munchies)
Regular Office Social Events (e.g. payday socials)
