Fashion / Music Content Creator - THUG
Fashion / Music Content Creator - THUG
Type of Position: Freelance Job Company / Organisation / Artist Name: BrandLabX Area of Fashion: Marketing & Public Relations Location: Non location based roleHours: Flexible Experience: 2 to 5 years Start Date: Immediate Reference Number: THUG-CONTENT-01 Reporting To: Creative Director / Brand Founder Website: https://lifesabeach.club/ Twitter Handle: @ Ad Expires In: 4 weeks 1 day About: BrandLabX is a UK-based independent fashion and brand development company working across a small portfolio of clothing and lifestyle brands, including Life’s a Beach, MONDIAUX and Truly Humble Under God. We work with freelance designers, artists, content creators and digital specialists to develop product, campaigns and brand growth internationally. |
Truly Humble Under God is looking for a freelance Fashion / Music Content Creator to help build a consistent stream of social and campaign content around the brand.
THUG is a US-focused streetwear and lifestyle brand with strong links to music, culture and contemporary fashion.
We are looking for someone who understands modern streetwear, hip-hop culture, creator-led marketing and short-form social content, and can turn products, campaign imagery, artist content and brand stories into compelling visual assets.
We are open to working with creators internationally.
Responsibilities of the Fashion / Music Content Creator include:
- Creating Instagram posts, carousels, Reels and TikTok content
- Editing short-form video and campaign content
- Developing product launch assets
- Creating artist and influencer-led content
- Repurposing existing footage and imagery into multiple formats
- Creating motion graphics and social edits
- Supporting product drops and collaborations
- Developing visual ideas around music and street culture
- Working with designers and the wider content/growth team
- Using AI image/video tools where appropriate
What BrandLabX is looking for:
- A strong fashion, streetwear, music or lifestyle content portfolio
- Strong understanding of US streetwear and hip-hop culture
- Good visual taste and editing ability
- Experience creating Instagram and TikTok content
- Strong short-form video skills
- Photoshop, Premiere, CapCut, After Effects or similar
- Ability to work quickly across different formats
- AI creative tools are a plus.
Aesthetic Direction:
- Contemporary US streetwear, music-led culture, bold product presentation and strong social-first storytelling.
- The work should feel current, authentic and commercially relevant rather than overly polished or corporate.
Application
To apply, please include examples of fashion, music or streetwear content you have personally created, relevant accounts or brands you have worked with, short-form video examples, location/time zone, availability and day or project rate.
