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International CRM Assistant - Topshop / Topman

Listing ID: 1113195

International CRM Assistant - Topshop / Topman

Type of Position: Permanent Position
Company / Organisation / Artist Name: Arcadia
Location: Central London, London, UK
Hours: Full Time
Deadline: Ongoing
Ad Expires In: 4 weeks 1 day

Our Global Vision is to be the world’s fashion authorities. Endorsed by opinion formers and accessible to everyone, we are authentic British Brands with world-class standards. Fashion insiders that constantly innovate through a brave and irreverent approach; providing fashion leadership to style-minded individuals.

The role

This role will be responsible for coordinating and actioning, under the direction of the CRM Manager, the whole responsibility of briefing, coding and testing TOPSHOP TOPMAN international email campaigns across 3 key markets.

Day to day:

  • Overseeing the correct and efficient briefing of campaigns to Editorial and Design.
  • Overseeing the correct and efficient briefing of email development to Email Developers.
  • Setting-up, testing & broadcasting campaigns using our ESP.
  • Creating data filters for targeted emails to customer segments & regions.
  • Tailoring relevant, localised content to 3 key markets (Germany, Ireland and US).
  • Ensuring tracking is correct across all activity to allow for accurate reporting.
  • Undertaking a comprehensive testing plan with the aim of continual improvement and learning in email activities.
  • Actioning & analysing weekly reports in 3 key markets (Germany, Ireland and US) to suggest areas of improvements for the different campaigns.
  • Regularly monitoring the database health of 3 key markets and developing with brand marketing and digital channels, new ways to acquire subscribers.
  • Supporting CRM Assistants in briefing, set-up, broadcasting and reporting of campaigns across all TSTM markets.
  • Researching email best practices to share with the team.
  • Demonstrating innovative ideas which support business growth.
  • proactive with driving own development.
  • Enjoys working in a fast paced, high energy environment.

Must haves:

  • Passion for the TOPSHOP TOPMAN Brands and strong customer knowledge.
  • The ability to build strong relationships with key business areas.
  • Can demonstrate the ability to stay positive under pressure and stay focused on goals.
  • A keen interest in Digital and a strong desire to learn.
  • The ability to work quickly and efficiently with an excellent eye for detail and accuracy.
  • Proficient with Excel.
  • Enjoy technical and analytical aspects of marketing.
  • Knowledge of HTML coding is preferred but not essential.
  • Experienced with Email broadcasting tools is preferred but not essential.
  • Knowledge of email marketing practices.
  • Excellent organisation skills, with the ability to multi-task.
  • Pro-active and ability to work autonomously.
  • The ability to work independently.
  • Strong communication and interpersonal skills

Additional benefits:

  • We finish at 3pm on Fridays all year round!
  • A day off on your Birthday so it is all about you
  • Flexible working hours to manage your work-life balance
  • 25% staff discount & 3 enhanced discount weeks in the year across all Arcadia brands.
  • A day off at Christmas to get on top of the shopping
  • Regular team and company social events
  • Interest free season ticket loan
  • Exclusive access to regular sample sales just for our employees

Application Form

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