Kai Collective is looking for a highly organised, culturally aware, proactive Marketing Associate to support Kai Collective across community management, influencer partnerships, content coordination, and digital brand operations.

This role is ideal for someone deeply plugged into social media, fashion, internet culture, and storytelling, with a
strong eye for aesthetics and an instinct for what makes people emotionally engage online.

The Marketing Associate will work closely with the Community Manager to support the day-to-day running of Kai’s community, influencer, and social ecosystem while helping ensure the brand remains culturally relevant, organised, and highly responsive.

This is a fast-paced, hands-on role with significant opportunity for growth within a founder-led fashion brand.

Responsibilities of the Marketing Associate:

Community Management & Engagement

• Support day-to-day community management across Instagram, TikTok, and Pinterest
• Reply to DMs and comments in a thoughtful, brand-aligned tone
• Engage proactively with Kai’s online community through comments, reposts, and conversation
• Repost relevant community content and UGC across Instagram Stories and TikTok
• Collate and organise brand tags, mentions, and UGC in shared folders and libraries
• Assist in maintaining Kai’s tone of voice across community interactions

Influencer & Partnership Support:

• Research and source creators, influencers, stylists, and culturally aligned talent
• Support influencer gifting outreach, logistics, tracking, and follow-up
• Maintain accurate influencer and press databases including sizing, addresses, gifting history, and coverage
• Organise influencer coverage, content, and performance tracking
• Assist with showroom appointments, gifting preparation, and influencer activations
• Coordinate sample logistics and returns with the warehouse and internal team

Social Media & Content Support:

• Assist with planning and maintaining the content calendar
• Create and post Instagram Stories and Pinterest content
• Support with organising and scheduling social content
• Assist with basic graphic design, resizing assets, and preparing content for digital platforms
• Support campaign preparation, shoot organisation, and post-shoot asset management
• Upload and organise campaign and social media assets across the website and digital channels

Community, Loyalty & CRM Support:

• Support with ideation and execution for Kai Society and other community loyalty initiatives
• Assist with newsletter and SMS preparation
• Help organise customer gifting moments, surprises, and community activations

Cultural Research & Trend Monitoring:

• Monitor social media, fashion, and internet culture trends and proactively share relevant insights and opportunities
• Identify emerging creators, communities, conversations, and cultural moments aligned with the Kai world
• Support social listening and community insight reporting

What Kai Collective is looking for:

• Strong understanding of social media, internet culture, fashion, and digital storytelling
• Excellent organisational skills and attention to detail
• Strong written communication skills
• Ability to work independently in a fast-moving environment
• Strong eye for aesthetics and brand presentation
• Comfortable balancing creative and operational responsibilities
• Interest in influencer marketing, fashion, lifestyle, and community building
• Highly organised, culturally aware, and deeply online.
• Naturally keep up with trends, creators, conversations, and shifts in fashion and internet culture before they become mainstream.
• Enjoy both creative and operational work and are excited by the idea of helping build and nurture a globally recognised fashion community.
• Proactive, resourceful, collaborative, and excited to grow within a fast-moving founder-led brand environment.
• Experience in social media, PR, influencer marketing, or community management is a plus
• Knowledge of Klaviyo, Shopify or similar platforms, Canva, or Adobe software is a plus.

Application

Apply with a CV and a cover letter outlining your suitability and interest.