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Marketing Coordinator

Listing ID: 1044470

Marketing Coordinator

Type of Position: Permanent Position
Company / Organisation / Artist Name: Burberry
Location: Central London, London, UK
Hours: Full Time
Twitter Handle: @
Deadline: Ongoing
Ad Expires In: 1 week 19 hours
About: Founded in 1856, Burberry today remains quintessentially British, with outerwear at its core. Digital luxury positioning and intensive focus on design innovation, quality and heritage icons ensure continued brand purity and relevance globally across genders and generations. Burberry believes that in order to be a great brand it must also be a great company and constantly leverages the energy of its compassionate and creative thinking culture to continually innovate and drive the brand forward. Headquartered in London, Burberry is a design, marketing and retail led business with a global reputation for innovative product design, digital marketing initiatives and dynamic retail strategies.

The position sits within Digital Marketing, in the Digital Projects team, which is responsible for the incubation of special digital initiatives that don’t sit firmly within a single channel. The role is focused on coordinating the daily operations required to execute these key strategic initiatives.

Responsibilities:

  • Champion of Technology and Behavioural trends: being a champion of the latest and greatest activities across the industry. Being a source of knowledge when it comes to big technology trends and consumer behaviour - a passion for new ways to tell compelling stories.
  • Campaign/Idea Execution: Responsible for coordinating the execution of key projects, including everything from briefing through to delivery in order to execute luxury customer journeys at the highest standard
  • Cross functional collaboration:  Working closely day to day and building relationships with existing team members, the wider marketing and creative teams and other key internal partners like Merchandising and Brand Experience
  • Reporting & Insights: Assisting in day to day campaign reporting and analysis - synthesising key insights, reporting performance and make recommendations back to the business  
  • Knowledge sharing: Sharing key insights and trends on a regular basis with the immediate and wider teams

Profile:

  • Be enthusiastic about technology and a keen creative thinker.
  • Have a hunger for innovation and newness.
  • Have strong communication and inter-personal skills.
  • Be diligent and detail-orientated with strong writing and storytelling skills.
  • Have a positive attitude and be resilient in an environment of change and transition.
  • Bachelor degree educated or above
  • Experience in working in a Digital team
  • Experience across multiple digital channels
  • Experience with web analytics tools and data driven insights
  • Exceptional understanding of web, digital and emerging technologies
  • Experience of fashion and the fashion industry would be ideal
  • Knowledge of luxury in a digital environment, how users interact with content and an understanding of how consumers behave in a digital commerce environment.
  • Strong written skills, a keen eye for detail and articulate
  • Passion for innovative digital marketing, new technology, and disruptive storytelling is key

Application Form

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