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Marketing & CRM Executive

Listing ID: 1638017

Marketing & CRM Executive

Type of Position: Permanent Position
Company / Organisation / Artist Name: FGH
Location: Bradford, Yorkshire & Humberside, UK
Hours: Full Time
Specified Hours: Hybrid
Reference Number: CUS-000202
Twitter Handle: @
Deadline: 13th November 2026
Ad Expires In: 1 week 5 days
About: Freemans Grattan Holdings (FGH), part of the OTTO group, is based in West Yorkshire and home to a portfolio of well-known brands including Freemans, Grattan, Kaleidoscope, Swimwear365, Look Again, Bonprix, and Curvissa. Our extensive brand range enables us to offer a vast selection of products, from fabulous fashion to fantastic homeware, all at affordable prices.

Two of our brands have been around for over 100 years and continue to evolve, embracing technology to meet the demands of the modern market. We always place the customer at the heart of everything we do and are committed to continuously improving the customer experience.

With over 500 colleagues working across our Vicar Lane office, warehouse, and credit operation functions, we’re proud of the dedicated team that drives our success.

THG is looking for an enthusiastic, proactive, team-playing Marketing & CRM Executive to help deliver smart, customer-focused campaigns that build loyalty and drive business growth.

THG offers an exciting opportunity to advance your career in CRM (Customer Relationship Management) within FGH’s commercial team.

We don’t expect you to have significant experience, and we can provide training and personal development.  However, some experience in CRM or customer loyalty is a plus.

This is a hybrid role working at least 2 days in the office, with the remainder working from home.

Accountabilities of the Marketing & CRM Executive

You’ll support the CRM team across a wide range of customer marketing activities, including:

  • Plan and deliver CRM campaigns across channels like email, SMS, push notifications, and direct mail
  • Supporting customer segmentation and targeting – decide which groups of customers should receive which messages
  • Manage the end-to-end delivery of campaigns from brief creation and build to test and send
  • Support the development of segmentation rules and campaign targeting strategies.
  • Coordinate with internal teams (creative, campaign, onsite, data) to ensure activity supports wider commercial goals
  • Working with customer data to understand behaviours that help us market more effectively
  • Making sure campaigns reflect the brand’s tone and visual guidelines
  • Track performance and producing regular reports
  • Supporting the team with admin tasks
  • Collaborating with other departments, such as the brand, insights, and international teams.
  • Ensuring we put customers first and follow all relevant rules and FCA regulations.

What FGH is looking for:

  • High level of drive and motivation
  • Highly organised with a strong attention to detail
  • Interested in consumer behaviour
  • Ability to work under pressure to tight deadlines with high levels of accuracy
  • Strong written and verbal communication skills
  • Can work individually or as part of a team
  • Able to commute to Bradford city centre

What FGH can offer…

Flexibility

We offer hybrid working to help you achieve a healthy work – life balance. Our full time head office colleagues work a minimum of 2 days per week in the office, allowing the perfect balance between collaborative in-person team work and the flexibility to work from home.

Training & Development:

Turning your job into a career is a real passion for us and our development programmes will enable you to grow in role.

We offer clear career pathways that will show you the way, outlining the skills, behaviours and knowledge needed to perform at the next step.

We invest in our colleagues, giving them all the opportunity to progress. Our inspired leadership programme is aimed at equipping our future leaders to coach, develop, manage change and maintain situational awareness.

Inclusivity

As a business, we depend on a fusion of identities, characteristics, backgrounds, and cultures to fully appreciate our people and our customers. Freemans has a long-standing commitment to ensuring fairness and balance.

Our company is an inclusive organisation where everybody can make the most of their talent and abilities. Our pay, reward, and progression approach is based solely on fairness and merit.

FGH Benefits

We firmly believe that we should reward our brilliant people with extensive benefits to help them stay healthy, relax and re-energise, have fun, manage the day-to-day and plan for the future. Here are just some of our great benefits:

  • Competitive salaries and an annual bonus scheme
  • 37 days holiday
  • Healthcare cash plan
  • Competitive pension scheme
  • Life assurance
  • Paid paternity and maternity leave
  • Incredible staff discounts
  • Subsidised Canteen

Application Form

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