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Online Manager

Listing ID: 919151

Online Manager

Type of Position: Permanent Position
Company / Organisation / Artist Name: Rockins
Location: North West London, London, UK
Hours: Full Time
Experience: 2 to 5 years
Specified Hours: 10-6
Start Date: ASAP
Salary: 26k plus monthly target based bonuses.
Reporting To: CEO
Twitter Handle: @RockinsHQ
Deadline: Ongoing
Ad Expires In: 1 month 2 days
About: Rockins launched in November 2014. Blending exquisitely crafted silk skinny scarves with edgy and beautiful designs. It quickly amassed a loyal following, garnering attention in the press, high-end editorials and on the necks of today’s style icons.
The Rockins story began when partners Jess Morris and Tim Rockins produced a small run of bespoke silk scarves as Christmas presents for friends. After being spotted draped around the necks of the fashion elite, media interest peaked & Rockins was born. Morris, a highly esteemed Marketing Director and Tim Rockins, a London based artist & musician share a love of collecting vintage fashion and music & through scouring second hand boutiques and markets they pinpointed a need for a new & contemporary take on the skinny style scarf. Rockins are purists, dedicated to expert craftsmanship mixing iconic and musical references with timeless insignia that resonate with well-dressed individuals that seek out distinctive, eclectic lifestyle design

Rockins are looking for an amazing new Online Manager to take responsibility for the planning, implementation, analysis and optimization of digital performance across all online platforms whilst taking ownership of the full spectrum of our brands online presence. We need a resourceful and confident individual who can hit the ground running and take ownership of this challenging but malleable role with the skillset to take on the site management, social media platforms, email campaigns and digital marketing. Over all a creative thinker with strong technical know-how, knowledge of digital marketing channels and social media platforms with the ability to write great content which stays true to the Rockins tone of voice. You must also be analytically minded with a precise eye for detail and the ability to look into the numbers and analytics then use these to optimise the site and constantly improve the customer journey.

 
Duties include but are not limited to:

  • Maintain website at all times using daily site walk-throughs to ensure it is running as efficiently as possible and aesthetically everything is up to Rockins standards.
  • Use Google and Shopify analytics tools to monitor site traffic, bounce rate, conversion rate, AOV and other important KPI’s.
  • Manage stock using our online site management system Prodmode and sync all data regularly between systems.
  • Photograph and edit products for the online store, experience and capability using Photoshop a must.
  • Write and upload interesting, cohesive and on brand content, from product descriptions to blog posts and newsletters.
  • Liaise regularly with the external SEO team to discuss site improvements, come up with new and creative ways to boost sales and work with them to implement and monitor these changes.
  • Create and send out twice weekly email marketing campaigns. These must be eye catching, fun and above all a great selling tool - in line with the company marketing calendar.
  • Maintain and update the marketing calendar planning product and season pushes based on this.
  • Communicate with all departments from shop to production ensuring all online activity and content is in line with them.
  • Create, source and post daily content for Instagram, Facebook and Twitter.
  • Take control of all paid socials. Create FB and Instagram advertising campaigns whilst constantly monitoring their performance to ensure optimum results and maximum sales result from them.
  • Develop and create innovative ways to target and engage both existing and new customer audiences.
  • Ensure the site is always looking fresh by creating banners, carousels, imagery, blog posts, videos and widgets.

Application:

Please apply with a CV and cover letter via the application form.


Application Form

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Files must be less than 4 MB.
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I am contacting the advertiser for no other reason than to apply for this position. I am aware soliciting Fashion Workie users for other services or spamming is against the Terms & Conditions of usage.
I have carefully read the advert specification including details of where the position is based and provided details of any requirements stipulated in the advert within my application.

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