Avenue Communications is seeking an enthusiastic and hard-working PR Account Manager to work across a mix of Luxury Fashion, Beauty, Lifestyle and Arts/Culture client accounts and projects.  A solid passion and love of fashion is a must, as is an extensive knowledge of and interest in pop culture and current affairs.

Primary responsibilities include but are not limited to:

• Day to Day strategic account management/point of client contact.
• Pitch & secure features and news stories.
• Oversee the Account Executive to secure online gallery credits daily across all clients to drive and ensure a continuous level of coverage.
• Manage the Account Executive to ensure growth and development in this area whilst ensuring results are delivered and maintained.
• Tracking & analysis of press coverage and results - across Print, Online & Social. Able to use measuring tools & platforms to report EMV, ADV, engagement, reach and other required insights. The candidate will operate with a contemporary mindset, being able to discuss and evaluate client ROI from a data and financial perspective.
• Oversee the junior team and interns with the management of proactive sample movement and editorial requests across all relevant client accounts.
• Lead extensive research/planning generally and for specific campaigns utilising the account executive to feed into the overarching process.
• Client Interaction - able to communicate clearly and efficiently with sets of key stakeholders and other key figures.
• Reporting - oversees the creation of all client reports with support from the wider team. Detail orientated.
• Assist in the creation and implementation of PR and Communications strategies and proposals.
• Implement and lead the planning and execution of client events as and when required.
• Proactively identify, strategise and pursue VIP dressing, fittings and associated opportunities.
• Working with the wider team to ensure a cohesive working structure with junior team members.
• Admin & ad-hoc duties.

Requirements:

• At least 3 years' fashion PR & communications experience
• Strong desire to forge a senior career in; luxury PR/communications
• Far-reaching contact base, with a desire to nurture existing relationships whilst seeking new ones.
• Fluent and articulate in English with excellent writing skills
• International press contacts are highly advantageous
• Self-motivated
• Extensive UK fashion press contacts
• Experience running and working on client events, both online/in-person
• Able to contribute innovative ideas to communications strategies & new business proposals

Desirable:

• International press contacts are highly advantageous
• Combined in-house and agency experience is advantageous
• An avid awareness, interest and contacts in the Talent (VIP & Influencer) landscapes is highly advantageous

Application

Please apply with a CV and cover letter via the application form.