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PR Samples Assistant

Listing ID: 1378064

PR Samples Assistant

Type of Position: Permanent Position
Company / Organisation / Artist Name: Burberry
Location: Central London, London, UK
Hours: Full Time
Experience: Entry level
Twitter Handle: @
Deadline: Ongoing
Ad Expires In: 4 weeks 1 day
About: Founded in 1856, Burberry today remains quintessentially British, with outerwear at its core. Digital luxury positioning and intensive focus on design innovation, quality and heritage icons ensure continued brand purity and relevance globally across genders and generations. Burberry believes that in order to be a great brand it must also be a great company and constantly leverages the energy of its compassionate and creative thinking culture to continually innovate and drive the brand forward. Headquartered in London, Burberry is a design, marketing and retail led business with a global reputation for innovative product design, digital marketing initiatives and dynamic retail strategies.

At Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.  

We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.

The PR Samples Assistant plays a fundamental role in supporting the global communications team by managing the lifecycle of press samples with precision and efficiency. This entry-level position offers an excellent opportunity for individuals eager to deepen their expertise in public relations within the luxury fashion context, contributing to seamless sample operations that directly impact Burberry’s media presence and brand reputation worldwide.

As a key operational pillar, the role demands meticulous organisational skills, proactive communication, and the capacity to build effective partnerships across multiple departments. The successful candidate will be instrumental in ensuring timely and accurate sample distribution, enhancing the relationship between Burberry and the global press network while gaining valuable insight into the strategic workings of fashion PR.

Responsibilities of the PR Samples Assistant:

  • Management of global press samples including but not limited to:
  • Managing all send-outs and returns globally across menswear and womenswear
  • Managing the receipting of new samples and responsible for the organisation of looks and the samples cupboard
  • Creating, tracking and monitoring samples on Fashion GPS
  • Detailed quality control of any returning samples
  • Managing shipping invoices and customs documentation
  • Tracking couriers and shipments to ensure no delays
  • Overseeing the delivery of all PR samples and gifting orders globally
  • Management of the archiving system for all Burberry runway and main line collections
  • Supporting wider PR team during key moments such as shows, press days and other events
  • Reporting on sample activity on a weekly basis
  • Ad hoc support to the wider PR team and contributing to running the global press office efficiently 

What Burberry is looking for:

  • Exceptional organisational abilities and an eagle eye for detail, ensuring accuracy and reliability in all tasks related to sample handling.
  • Strong interpersonal and communication skills, capable of fostering positive, collaborative relationships internally and with external partners.
  • A proactive, can-do attitude with the flexibility to adapt and excel in a fast-moving, ever-evolving luxury fashion environment.
  • A genuine interest in luxury fashion, accompanied by cultural awareness that supports nuanced understanding of market trends and media landscapes.
  • Demonstrable familiarity with industry standards and expectations.
  • Proficiency in Microsoft Excel for data management and reporting;
  • Knowledge of Launchmetrics or similar PR tracking tools is a plus.
  • Experience working within luxury fashion PR is a plus.

Burberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience. 


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